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The website is designed to achieve the following:

• A principle gateway to information and practical guidance on sustainable lifestyle decisions in the areas of food, domestic goods, personal transport, domestic water and domestic energy.
• A central source of information which demonstrates the progress the UK is making in achieving more sustainable patterns of production and consumption (SPC) across a whole range of issues.
• Working with partners to communicate success stories and sharing best practice recommendations with a wider audience.
• A database of ongoing SPC initiatives and further information sources.